Mauricio Pretto

Mauricio Pretto, a visionary entrepreneur, angel investor, writer, traveler, explorer, and restless spirit, is affectionately referred to by his clients and friends as the Sales Jedi. Pretto has a 25-year trajectory in the market, marked by a solid reputation for delivering exceptional results in highly competitive markets. He possesses a unique combination of strategic thinking, operational excellence, and people leadership skills that enable him to build and lead high-performance teams that consistently exceed goals. Pretto has a unique ability to inspire and motivate teams to achieve their objectives. Recognized as a Top Voice on LinkedIn on the subject of commercial management, he regularly writes on his profile on the network, where he shares valuable content on topics such as sales strategies, leadership, artificial intelligence, and business growth. His approaches are always with a vision of leadership focused on results and collaborative approach. He is the author of the innovative book in the Brazilian market, "Nobody Wants to Buy from You, Now What?", which introduces for the first time a methodology and a sales framework focused on high-impact growth in the Brazilian market. After 25 years of many "nos", Pretto shared his journey and knowledge so that others can achieve results like his, which today has already sold over 1 billion dollars. Pretto is curious, adventurous, and passionate. He has visited the 7 continents of our mother planet, explored more than 100 countries where he seeks to capture moments through his passion for photography and understand how human relations in different places in the world can impact personal and professional relationships. On his travels, he is always accompanied by his wife, Cira Helena, and whenever possible, by his dogs, Pretta and Bartô.