L. Andres Jauregui Salmon

I'd like to share my entrepreneurial journey, which began when I was just 19 years old back in 2014. It all started with a passion for independent music and a desire to make a mark in the industry. In the early days, I launched a website dedicated to sharing news and content related to independent music. But I didn't stop there. A pivotal moment came when a friend and I managed to hack a GoPro camera, a time when live streaming with such a camera was not yet possible. We successfully connected it to YouTube and began live streaming events and concerts. This innovation led to a unique business idea—we started approaching bars and breweries to offer live streaming services for their important events on YouTube. However, in 2015, a chance encounter with a musician friend opened my eyes to a new possibility. They showed me how to embed live streams on my website using broadcasting software from a computer. This revelation sparked a vision to share music, and I began broadcasting songs from various genres throughout the day, starting with tracks from iTunes. As time went on, I conceived the idea of building a music studio where I could connect a mixer to a computer and broadcast live from the studio. I set this plan in motion, securing capital from family and friends, and construction began on the garage of my parents house. Once it was completed, I delved deeper into the local music scene in Tijuana, Baja California, Mexico. I compiled a list of talented local musicians who were looking for a platform to showcase their music. During a social gathering, I struck up a conversation with someone in the music industry who I invite to the studio to conduct an interview. This marked the beginning of the first studio interviews, broadcast through the website. As word spread, more local musicians approached us, eager to showcase their talents in the studio. We also expanded our offerings by creating radio programs with various hosts discussing topics ranging from music history to classic artists and recent releases.While the studio gained popularity and a growing content library, I realized there was still more to explore in the music industry. I recognized that independent musicians lacked a dedicated platform to connect with their audience and generate income for their projects. In 2017, I embarked on the journey to design an app to empower independent musicians to grow and secure financial support. The app development journey began in earnest, but it was not without its challenges. Contracts were canceled, and obstacles arose. It took time and persistence to find the right programmer who could bring my vision to life. The search continued, and in 2018, I stumbled upon a no-code platform that allowed me to create a minimum viable product (MVP) for testing in the market. Users loved it, even though it was initially offered for free, with users expressing willingness to pay for premium features like having their content featured. As the platform grew, I met a programmer with expertise in mobile and web app development. Our collaboration allowed us to expand the app's capabilities, making it more appealing to users. In 2018, I decided to pursue a graphic design career, building on my experience designing websites, social media posts, and more. This design expertise became invaluable as I took charge of designing the app's UI/UX and led teams in design, marketing, and programming, all guided by my vision. My journey has been a remarkable adventure, fueled by passion and a dedication to providing independent musicians with the resources, tools, and opportunities they need to shine in the music industry. With a supportive team and a loving family by my side, I continue to push forward with determination, eager to see my application make its mark in the world of social media and, more importantly, to fulfill the dreams of independent musicians everywhere.