Harry Cragoe

Harry Cragoe is a lead investor and advisor to a variety of privately owned companies, primarily in the leisure, food and drinks sectors. He has assisted a wide variety of companies with their strategic thinking with particular focus on how they communicate with their target audience. He has started and sold a number of businesses to date, notably PJ Smoothies, the first fresh fruit smoothie company in the UK now owned by Pepsico. As an early investor, Harry initiated the eCourier.co.uk brand development process, knowing a clearly defined brand was critical to deliver happiness for both trading success and long term value.