Gabriel Menegatti

I am a Brazilian Entrepreneur & Angel Investor ( http://br.linkedin.com/pub/gabriel-menegatti/7/b97/5a4 ) During the past years, we‘ve created and managed some successful (Software, Internet and Online Media) companies in Brazil. Detailed Background: I started working really young (with just 8 years old), helping my father on his food company. Rapidly I started to discover that “food industry” wasn't the “market and future” for me, then, as media and technology is mainly necessary in every company, I started to study and learn everything possible about Media and Technology. GM2B Period: On the beginning of 2001, after being involved in some online media companies and projects, I decided to launch my first company, called GM2B. GM2B was a Internet “startup” that developed and managed a successful free web-hosting platform, called CriandoSite (CreatingSite). We build this project using the “freemium” business model and, in the early beginning, CriandoSite demonstrated to be a really successful project, having more than 550.000 registered users and hosting more than 750.000 websites. During this period, CriandoSite generated more than 30 million of page impressions per day (almost 1 billion per month), where we normally sold advertisement. Later, during the “Internet Bubble”, we sold our platform and customer base to a huge Brazilian ISP. FSD Mercosul (F-Secure Representative) Period: Some time after the CriandoSite project, I started to look for new ventures and opportunities, when we found F-Secure Corporation. So, beginning of 2004, when I visited the CeBIT event in Hannover (Germany), I had the opportunity to meet the F-Secure Corporation, considered as one of the biggest security companies in the world, that provides: digital security solutions and protection for online threads. After knowing the company better, I became interested in the solutions and I decided to bring the F-Secure Corporation to Brazil, which until then, was only represented by a single small reseller. So, in the beginning of 2005, we launched the F-Secure Brasil official office, with just 10 professionals. Since 2005, we created an company that (today): - Employs more than 65 professionals. - Received more than 4 prizes from CRN magazine. - Was elected as one of the best companies in Products and Services in Brazil. - Sold and supporting to more than 5.000 medium and large (enterprise) companies in Brazil, such as: HONDA, BASF, Souza Cruz, Claro, Brazil Telecom, and others. Empório de Mídia Period: During the F-Secure growth in Brazil, I was “almost obligated” to learn more about consumer behavioral, so, as we used many online marketing strategies to launch and build the F-Secure brand in Brazil, I‘ve decided to launch a new venture, called Empório de Mídia. Today, Empório is one of the Top 5 Online Media Agencies in Brazil, providing online media planning, execution and monitoring for most of the biggest Ad Agency‘s on the market, such as: Ogilvy, WPP, Y&R, JW Thompson, etc.. Empório is the first and unique Media Planning Agency in Brazil, able to provide full and deep multiplatform behavioral targeting for advertisers and agency's.