Eric Brassard

Eric Brassard has over 20 years of experience in a variety of industries from fashion to e-commerce. He has held senior management positions in both American and Canadian companies including Saks Fifth Avenue, Microcell, Rogers, Avon and Reader's Digest. Having worked in field of database marketing for over 15 years, Eric has developed an uncanny ability to project market trends ahead of time combined to a solid track record capturing and monetizing these new opportunities. He participated to or was responsible for the highly successful launches of new companies and new divisions within larger organizations. Among others, he drove tenfold increases in customer base for both Fido and for Avon Direct (Canada) in under 18 months. He also helped found and became CEO of a business intelligence organization (Iceberg Factor) in the early 2000’s. More recently, Eric was Vice-President of Marketing for Quebec at Bell Aliant Regional Communications (a $3 billion company), he was responsible for $800M in annual revenue, managing a team of 95 professionals to produce industry-leading overall revenue growth as well as a corporate-record subscriber increases in the Wireless and High Speed Internet businesses. In 2010, Eric co-founded and became Chief Executive Officer of Woozworld.