Ben Naftzger

WAS: First Atlassian biz hire, scaling ops, sales & marketing from $1M > $1B NOW: Investor. Advisor. Marketer. Scaler. Mentor. Dad. Husband STILL: Student. Country-kid. Environmentalist. Nerd I love investing in and advising high potential, high growth startups, helping with category design, product market fit, marketing, scaling, traction and growth, sharing my lessons learned from 1.5 decades at Atlassian. Previously spent 15 years at Atlassian, coming in as first Atlassian business hire and one of two ‘lieutenants’ to founders where I was focused on all GTM (website, inside sales, product marketing, promotion, channel program) & scaling operations (customer support, ecommerce, process automation, knowledge base, scaling technical support, NYC office expansion, EULA & pricing) to $10m. Lead sales & marketing (commerce, sales operations, customer service, renewals/success, pre-sales, acquisition integration, SF office expansion, exec team member) to $50m in Sydney. Headed Demand Generation in San Francisco to $100m. Moved to Amsterdam to run EMEA Sales & Marketing through to $300m. Returned to San Francisco to run International Marketing through to $1b. Previous experience in Management Consulting (Cambridge Technology Partners & Novell), Investment Banking (Malaysian/Chinese Family Office), Digital Production & Management (ninemsn & Village Roadshow), Web Development & Entrepreneurship (multiple projects during DotCom).