Dan Kashman

Dan has spent his career delivering growth at every stage of an organization’s life cycle – from start-up to public company. Dan has an extensive background in digital transformation through strategy, brand development, customer experience optimization, service design, and performance marketing. He joined Plated in November 2017 as Chief Marketing Officer, where he leads all of the Company’s go-to-market activities and expansion into retail channels. Dan oversees brand strategy, consumer insights, media investment, content development & optimization, data-driven performance marketing, marketing technology, customer loyalty, and public relations. From 2012 to 2017, Dan served as Managing Director of Marketing Innovation at R/GA, where he led teams responsible for growing clients' businesses through digital go-to-market strategies, data-driven customer acquisition, and new revenue stream development. His clients have included Apple, Google, Amazon, Home Depot, Honda, American Airlines, Verizon, Coca-Cola, and Johnson & Johnson. Dan served as EIR and growth partner for R/GA’s Venture initiatives - generating deal flow, conducting due diligence and developing growth strategies for a portfolio of over 70 early stage technology companies. He has partnered with Snap, Inc., Interpublic Group, Verizon and the Los Angeles Dodgers to invest in high growth technology companies that met strategic business objectives. Dan serves as an Industrial Advisor for EQT Partners, a global private equity firm with over $30 billion in capital under management. Previously, Dan served as a founder and senior executive at several start-ups in the digital media, advertising and marketing technology industries. Earlier in his career he was VP of Strategy and Investor Relations at American Skiing Company, a publicly traded portfolio company of Oak Hill Capital Partners, and an investment banking analyst with Houlihan Lokey. Dan holds a BA in Economics from Dartmouth College.