Richard Fenning

Digital Marketing is my passion! For the last 10 years, I have worked in the technology industry with an emphasis on marketing and customer acquisition. Driving traffic through the sales funnel from strangers to customers and then advocates is what motivates me. SEM, SEO and digital marketing consultancy are my core strengths. I am tech savvy and I believe that the Internet is a force for good which helps people and improves quality of life. Through agency work, I have been exposed to hundreds of companies, innovative business models and diverse customer segments. Capturing the right customers at the right ROI is the goal! The power of digital marketing lies in measurability. The numbers are the key to our efforts, the data never lies. I always test assumptions, iterate and then redefine KPIs to deliver best results. In RecargaPay all our decisions are data driven by real time performance metrics.