kevin Heimlich
Kevin Heimlich is an owner, entrepreneur, and SEO wiz. Talk about the perfect trifecta! Kevin is the CEO of one of the nation’s leading inte
Kevin Heimlich is an owner, entrepreneur, and SEO wiz. Talk about the perfect trifecta! Kevin is the CEO of one of the nation’s leading internet marketing companies, The AdFirm. He founded this company back in 2009 and he’s never looked back since. Kevin firmly believes in these very simple factors in order to have a successful internet marketing company, “Provide great service that promotes and increases client’s revenue”. Of course, just like Sprite’s lemon + lime ingredients, there’s more to it than that. In order to become successful in SEO or in any industry, you must have values that you deeply believe in and must not stray from them. Kevin is a big believer in Pareto’s Law of 80/20, which means 80% of the effects come from 20% of the causes. Not only does it work in many facets of life, but it’s a concept that he takes to heart when speaking to clients. “Don’t do something because everyone else is already doing it, be smart about your actions and make sure that they’ll actually make a difference in helping the clients”. Work smarter, not harder. Know who you are, know what you bring to the table, and know what you’re worth. Kevin has the ability to dial in a paid advertising campaign in 5 minutes that can generate thousands of dollars, but your worth goes beyond those 5 minutes. It took years of studying and practicing to master your craft, not 5 minutes. He doesn’t want you to sell yourself short; don’t take on clients who you suppose may not have a great product. Your time is limited and your skills warrant a client with a smart business, which allows for great ROI. Kevin has taken clients that earn 4k per lead to 400k. He’s taken on a client that was hardly making 100k a year to over 3 million. There are some clients as small as getting 10 phone calls a month to 1,000. Some of these clients include Cash Call, Clear Channel, Allergan, Massage Envy, Stem Cyte, and Cosmopolitan.