Aron Gelbard

Aron Gelbard is the Co-founder & CEO of Bloom & Wild, the venture-backed online and mobile flower gifting service he launched in 2013. Bloom & Wild is using technology to re­-imagine flowers. Bloom & Wild makes it possible to order flowers in under a minute, and through-the-letterbox delivery means that receiving their flowers is as easy as receiving a letter. Their bouquets are trend­-led, being the first florist to create a constantly changing range at scale as ‘fast fashion for flowers’. Bloom & Wild’s iPhone app, Android app and overall service are consistently 5­-star rated, meaning that they are already the UK’s top rated online florist with a 75% Net Promoter Score. They grew by several 100% in both 2015 and 2016 and are now delivering tens of thousands of bouquets every month. Prior to Bloom & Wild, Aron worked as a management consultant, advising technology, retail and consumer products companies at Bain & Company, having previously worked at Google and OC&C. Aron has an MA in Modern Languages from Jesus College, Oxford, and an MBA from Harvard Business School.