Sriram Iyer

As VP and GM of Product at Freshworks, I am privileged to lead our Verticals Business, overseeing transformative product strategies, spearheading AI innovations, and guiding a global team serving 65,000+ businesses. My focus is to elevate Freshworks' impact by driving next-generation growth across industries. With 18+ years in product management, cloud computing, and AI/ML, I have a track record of scaling and commercializing impactful products. Most recently, as GM and Head of Strategy, Product, and Partnerships at Adobe, I led strategy, innovation, and roadmap for Digital Video’s $2B business portfolio, including Premiere Pro and After Effects. My work contributed to Creative Cloud’s double-digit growth over the past four years, with Digital Video achieving over 40% growth across consumer and enterprise markets. Before Adobe, I spent over a decade at Salesforce, where I played a key role in scaling Sales Cloud to 5B+. During my tenure, Salesforce’s overall revenue grew 2100% from approximately $749M in 2008 to over $17B by 2020. I led Salesforce Inbox, Email, Calendar, and Mobile for Sales Cloud, growing Inbox & Einstein from $10M to $100M+ in three years and driving intelligence and productivity innovation through Lightning and Einstein AI. Additionally, I conducted 50+ analyst and press briefings annually, supporting Salesforce’s 13-year streak as Gartner’s #1 in CRM. My role also included managing strategic partnerships with Microsoft and Google and collaborating with industry analysts at Gartner, Forrester, and IDC. Beyond my corporate roles, I am passionate about supporting the next generation of founders. As an investor and advisor with Firsthand Ventures and Spark Growth Ventures, I leverage my expertise in product strategy and SaaS to help startups navigate growth. I’m also an active speaker at industry events, sharing insights on product innovation and leadership. Core Skills:
Strategy | Product Development | Partnerships | Ecosystem Growth | GTM | Digital Transformation Domain Expertise:
Cloud | B2B SaaS | AI/ML | GenAI | CRM | EX| MSP | ESM | Video Industries:
Sales | Marketing | Service | Social Media | Digital Media | Finance | Telecom Notable Products and Platforms: Freshworks: * Freshservice * Enterprise Service Management * Platform Integrations * Apps Ecosystem * Freddy AI Adobe: * Premiere Pro * After Effects * Character Animator * Audition * Media Encoder * Adobe Podcast Salesforce: * Sales Cloud * Sales Engagement Platform * Salesforce Einstein AI —