Michael Della Penna

Michael Della Penna is a leading marketing technology executive, advisor, and investor. Most recently, Michael served as Group Vice President at Oracle's Marketing Cloud and Senior Vice President of Emerging Channels at Responsys, prior to it's acquisition by Oracle in 2013.His responsibilities included spearheading the overall strategic direction, M&A efforts (including the acquisition of PushIO), partnerships, and solution offerings across key emerging channels including social, mobile, and display. Before joining Responsys, Michael founded SuiteDialog and Conversa Marketing, a full-service email and social CRM agency that helped brands ignite conversations and cultivate relationships with customers across the social web. Conversa Marketing, was acquired by StrongView in 2010. Before branching out on his own, Michael served as chief marketing officer for Epsilon. At Epsilon, Michael helped grow and transform the company from a $200M database provider to a multi-channel marketing services powerhouse with nearly $1B in revenue in just 3 years. Michael's other key leadership roles include CMO at Bigfoot Interactive, vice president of strategic development at CNET Networks, Inc., and vice president of marketing at ZDNet. Michael received a B.B.A. and an M.B.A. from Hofstra University.