Balázs Gandera

Balázs Gandera is an international Google trainer and CEO of Intren, a Budapest-based digital agency. His team focuses on data driven performance marketing, analytics and digital brand management. With extensive experience in the CEE market, Intren applies worldwide best practices to meet the custom demands of both multinational clients and CEE clients on smaller markets. The company’s majority shareholder is STRÖER Digital. Originally a computer engineer, for a decade now Balázs has been trying to bring analytical and data focus into “marketing engineering”; herewith creating a digital brand experience for clients that is based on great creative and overall brand values backed by continuous listening, measurement and evaluation. Intren is also one of the key Google partners in CEE. On top of this, the company is a licensed Google Academy trainer, an Analytics Certified partner & Google 360 suite reseller – including Google Tag Manager and Google Optimize.