Renee White Fraser

When it comes to advertising and marketing, no one does it quite like Renee White Fraser. As the CEO of Fraser Communications, she has built a client list filled with household names like Lexus and Toyota. Due to her business experience and education, she has co-hosted a radio show for over a decade. Part of Fraser’s success is due to her education at the University of Southern California. She earned an undergraduate degree in marketing, then a PhD in social psychology. These two degrees have helped her build a business that is dedicated to helping companies build their brands. In fact, she has developed a methodology to understand the perceptions of customers at the subconscious level. For business working on building a brand, this methodology is indispensable. Fraser not only sits at the helm of her $40-million marketing company, but she also hosts a radio show called “Unfinished Business” which airs on Sunday from 4-5 PM PST in the Los Angeles area. She shares the microphone with another female business owner, Betsy Berkhemer-Credaire. The two women are highly respected for their businesses and for their work helping women grow their own businesses. As a strong woman business owner and a contributor in the community, she has been recognized by several notable organizations. Her business was named the “2011 Agency of the Year — Digital Media” by thinkLA and she was named one of Los Angeles’s 50 most influential women. She is an active Hall of Fame member of the National Association of Women Business Owners in California, where she has won a multiple awards including a CEO of the Year award. She has also won a Deborah Award for her business and community leadership from the Anti-Defamation League. Her dedication to her community extends into the world of education. For several years, she taught a graduate level course in research and evaluation as an adjunct professor at USC.