Larry Yu

Larry is a brand-focused executive who has helped companies both large and small build out their brand and navigate the complexity and opportunity that accompanies growth. Larry was most recently at Accel, a leading venture capital firm that was a principal investor in Atlassian, Facebook, Flipkart, Crowdstrike, Dropbox, Jet.com, PagerDuty, Qualtrics, Slack, Spotify, and Supercell. He was the partner responsible for the firm’s marketing and communications efforts. Before Accel, Larry was a partner at The Pramana Collective, a project-focused integrated communications consultancy founded by executives from Facebook, Skype and Twitter. His client work spanned consumer electronics start-ups (Leap Motion), consumer Internet companies (Airbnb), and enterprise software start-ups (Dropbox, Quip, RelateIQ). Larry joined the firm from Facebook where he was head of corporate communications as the Facebook community grew from 100 million to 1 billion people and the company transitioned from privately-held to publicly-held. He went to Facebook from Google, where he held product communications and corporate communications roles. Larry also worked at Cisco Systems and the PR firms MWW and Edelman. He spent his first few years out of college in advertising and marketing communications roles. Larry currently advises early-stage start-ups in which he has invested, along with various other privately-held organizations. He also serves on the advisory board of the creative agency, Funworks.