Will Hodgman

Will Hodgman is an inveterate entrepreneur, global media executive, board director and investor. Will spent the early part of his career in advertising within the Interpublic Group of Companies (IPG) working with some of the world's most respected brands. Since 1998, Will has founded, built, sold and managed global analytics companies that represent the benchmarks in the industry. He was the founder of M:Metrics and AdRelevance. Both companies rose to become the leading source for digital advertising and mobile measurement, subsequently acquired by ComScore and Nielsen, respectively. In each case, Will stayed on with the acquiring companies in senior executive positions. Previously, Will was also an independent board director at Hitwise and an advisor to Onavo.