Sebastian Picardo

Sebastian Picardo is an active investor and advisor in the global luxury goods sector. As an investor, he has been very active in the fashion, technology and media sectors for over 9 years, investing in companies like Net a porter, Lyst, Farfetch, Business of Fashion and Highsnobiety. He has also been a venture advisor to London-based Felix Capital, a leading Venture Capital firm investing in digital lifestyle start-ups, since 2014. As an advisor, he has helped brands and retailers in areas such as digital marketing, customer experience, omni-channel retailing and innovation, In addition, he has advised companies wanting to enter and market their brands in China mainland. Sebastian was formerly Deputy President of Asia’s iconic luxury department store Lane Crawford. Sebastian joined Lane Crawford in 2012. As a member of the senior management team, he crafted and drove Lane Crawford’s “connected commerce” strategy, underlying the company's focus on omni-channel retail development to deliver a seamless customer experience. Previous to Lane Crawford, Sebastian was with Burberry where he served as Managing Director - Digital Commerce, based in the London headquarters. Prior to this role, he had helped transform and integrate the brand's Spanish operations into the global business as Managing Director - Operations at Burberry Spain. Before joining Burberry, Sebastian had held various senior finance roles at Net-A-Porter, Alexander McQueen and Deloitte. Originally from Argentina, he is a Chartered Accountant, holds a bachelor’s degree in Business Management and a Master’s degree in International Finance. Most recently he attended Harvard Business School, where he successfully completed the Advanced Management Program. Sebastian lived in Buenos Aires, London, Barcelona and Hong Kong. He is fluent in Spanish, English, Italian and has an elementary command of Mandarin.